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Optimizing your website requires on-page and off-page SEO. To help rise up the search engine ranks, you will need the right mix of off-page optimization. This is one effective way of keeping your website from lingering at the bottom of a search engine's list.
So how can you take advantage of this search engine optimization strategy? For starters, you need to look at websites that can help you reach your goals.
Here are some of the websites that you can use to make your off-page SEO campaign effective:
One way to take advantage of off-page SEO is by setting up a Yelp account. Yelp gives people a venue to submit user reviews and recommendations. So if you want your product or service to have an established name online, getting positive reviews from Yelp members will allow you to gain the recognition your website needs to become popular. The more reviews and recommendations you get, the more traffic will come in to your website.
Another site you can turn to for your off-page SEO needs is YouTube. Video marketing is popular and more and more people are producing videos to help sell their products and services online. To make it effective though, you need to keep the following things in mind -
* 1st, be sure to incorporate your keywords into your video's tags, titles, and even in the description portion.
* 2nd, allow viewers to make comments, embed your video into their blogs, and link back to your video's page. This is an effective way of establishing link building for your website.
* 3rd, make the video interesting to watch. If the video isn't interesting, don't expect them to talk about it.
SlideShare is recognized by SEO experts and enthusiasts. This website acts just like a PowerPoint presentation where it allows visitors to create their own slideshows. This is another way of making people aware of what your product or service can do for them. To make it effective, be sure to incorporate your keywords into the descriptions, titles, tags, and summaries of your slideshow. A link to the slideshow presentation will also help your off-page SEO campaign.
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